Childrens Defense Fund: A Nonprofit Organization

Nonprofit Organization Revenue Origin Matrix

Before filling in the matrix, complete the following:

Select a nonprofit organization.

What sector does the organization belong to?

Summarize the organizations purpose.

Use the matrix below to help you evaluate the pros and cons associated with the different sources of revenue available to the nonprofit organization you selected.

Money Type

Why should the nonprofit organization want this money?

Why should not the nonprofit organization want this money?

Government Grants

The Childrens Defense Fund (CDF) takes no money from government or state entities.

The mission statement of CDF states they have never taken government grants. This is due to the possibility of creating a conflict of interest.

Foundation Grants

CDF collected $14,926, 934 from foundations and corporations to be used to further their mission. Philanthropic and sponsorship opportunities, volunteers can help engage their workplaces.

Can be hard to approach if you dont have personal contacts, funding opportunities may be limited to areas where foundation or corporation has a presence, organization must be well established, highly regulated and very lengthy process, competition from similar organizations.

Private Giving

CDF collected $3,676,230 from individuals who support their mission. Fastest growing source of funding, ongoing source that can grow over time, online giving makes it easier to reach people.

Not easy to start a program, requires diligence and perseverance, individual donor program can be unsuccessful if not using donor management software, it takes time to build a good list, economy can affect giving.

Social Enterprise-Earned Revenue

CDF collected $6,499,996 from various social enterprises. You can influence how much you make, innovation can equal income.

Must market and sell to be successful, depending on “product” economy can have an affect.

Short Answer

(Pros and Cons, 2011).

CDF total revenue: $25,103,160.

Mission Statement

The Childrens Defense Fund Leave No Child BehindĀ® mission is to ensure every child a Healthy Start, a Head Star, a Fair Start, a Safe Start, and a Moral Start in life and successful passage to adulthood with the help of caring families and communities.

CDF provides a strong effective and independent voice for all children of America who cannot vote, lobby, or speak for themselves. We pay particular attention to the needs of poor and minority children and those with disabilities. CDF educates the nation about the needs of children and encourages preventive investments before they get sick, drop out of school, get into trouble, or suffer family breakdown.

CDF began in 1973 and is a private, nonprofit organization supported by foundation and corporate grants and individual donations. We have never taken government funds.


The Childrens Defense Fund (CDF) arose out of the Civil Rights Movement in the 1960s. The organization was founded by Marian Wright Edelman, the first Black woman admitted to the Mississippi Bar. Mrs. Edelman directed the NAACP Legal Defense and Educational Fund office in Jackson, Mississippi, worked with Dr. Martin Luther King Junior as counsel for his Poor Peoples Campaign. Her early career was dedicated to defending the civil liberties of people struggling to overcome poverty and discrimination. In 1969, Mrs. Edelman began the Washington Research Project, a public interest law firm that monitored federal programs for low-income.